| MidwestBusiness.com Sales: Audience |
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These MidwestBusiness.com readership demographics are based on a 2008 full readership survey.
Opt-In E-Mail Subscribers: 15,500+
Monthly Unique Web site Visitors: 25,000
Gender: 72% male, 28% female
Education: 93% undergraduate, 44% graduate
Executives: 52% chairman, president, C-level executive, partner or principal
Upper & Middle Management: 26% vice presidents, GMs, directors or project managers
Professionals: 22% sales and marketing or technology professionals
Company Size: 54% 1 to 99, 21% 100 to 999 and 25% to 1,000+
Income Level: 33% $50,000 to $100,000, 37% $100,000 to $250,000 and 30% $250,000+
Industry Sector:
45% IT, telecom, software/hardware, digital design and development or ISPs
22% VC, private equity, investment banking, commercial banking/lending or wealth management
13% life sciences, biotechnology or nanotechnology
10% public relations or Marketing
5% real estate
5% manufacturing
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